Japan Luxury Market Research – Japan Tourism Agency

CLIENT: Japan Tourism Agency
WORK: Market research on the luxury market and potential for Japan

We conducted interviews and a survey for the Japan Tourism Agency’s Inbound Affluent Market Service Needs Survey Project, which involved interviewing and gathering insights from 25 top-level travel designers from 12 countries. These travel designers represent the elite segment of luxury travel professionals, specializing in crafting bespoke experiences for affluent clients who seek exceptional travel experiences tailored to their unique preferences and needs. Our comprehensive report captures their valuable perspectives, providing invaluable insights into the evolving demands and expectations of the luxury inbound travel market.

Interview survey
Report on luxury travel

more WORK