Cool Japan Producer – Cabinet Office

CLIENT: Cabinet Office, Government of Japan
WORK: Cool Japan Producer


In 2022, I was honoured to be appointed a Cool Japan Producer, a vital role in the Cool Japan Strategy promoted by the Cabinet Office. This initiative aims to showcase the diverse and fascinating aspects of traditional and contemporary Japanese culture to a global audience.

As a Cool Japan Producer, my responsibilities extend beyond simply disseminating information about Cool Japan-related events held in Japan and abroad via social media platforms. I am also actively involved in various activities designed to promote and celebrate the unique attractions of Japan that I find “cool” and captivating.

The primary focus of my position is to champion the diverse and alluring aspects of Japan, including its art, fashion, cuisine, technology, and more. Through collaborations, events, and innovative promotional strategies, I strive to highlight the lesser-known gems that make Japan such an intriguing and captivating destination.

OUTPUT:
Promotional activities
Lectures and panel discussions


more WORK

DMO Nagasaki – Sustainable Tourism Project

Nagasaki is well known for prominent tourist attractions such as the Atomic Bomb Museum, Glover Garden, and Dejima. However, with the recent increase in international cruise ship arrivals and the expansion of global hotel chains, there is an urgent need to reassess what makes Nagasaki unique.

Read more >

Japan Tourism Agency – Integrated Regional Gastronomy Tourism Initiative

Discover Kagoshima’s authentic culinary experiences crafted by GOTOKU LLC under Japan Tourism Agency’s Gastronomy Initiative. Explore premium local ingredients like Wagyu beef, Kurobuta pork, and shochu, through immersive tours inspired by active volcanoes and the Kuroshio Current. Connect with renowned chefs, local producers, and exceptional culture in Southern Japan.

Read more >